Privacy Policy | Gotham Adjusting Alliance

Privacy Policy

Effective Date: December 5, 2025

Gotham Adjusting Alliance LLC ("Company," "we," "our," or "us") is committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy describes how we collect, use, disclose, and safeguard information obtained through our website (the "Site") and in the course of providing our professional services.

By accessing or using this Site, you acknowledge that you have read, understood, and agree to be bound by the terms of this Privacy Policy.

Section 1

Information We Collect

We may collect various types of information when you interact with our Site or use our services:

Information You Provide Voluntarily:

  • Contact Information: Name, email address, phone number, company name, and job title when you submit contact forms or inquiries
  • Professional Information: Organization type, licensing information, and business affiliation
  • Claim-Related Information: Vehicle details, loss information, photographs, documents, estimates, and other materials submitted for claim assignments
  • Communication Records: Content of emails, messages, and other communications with our team

Information Collected Automatically:

  • Usage Data: IP address, browser type, device information, operating system, pages viewed, time spent on pages, and referring website
  • Cookies and Tracking Technologies: We may use cookies, web beacons, and similar technologies to enhance user experience and analyze Site traffic (see Section 6 for details)
Section 2

How We Use Your Information

We use the information we collect for the following legitimate business purposes:

  • Service Delivery: To provide auto claims adjusting services, process assignments, conduct inspections, prepare estimates and reports, and fulfill our contractual obligations
  • Business Communications: To respond to inquiries, provide customer support, send service-related notifications, and maintain business relationships
  • Quality Assurance: To improve our services, train staff, conduct internal quality reviews, and ensure professional standards
  • Business Operations: To manage our business, maintain records, conduct analysis, and comply with legal and regulatory requirements
  • Site Improvement: To analyze Site usage, improve functionality, enhance user experience, and develop new features
  • Legal Compliance: To comply with applicable laws, regulations, legal processes, and governmental requests
  • Security: To protect against fraud, unauthorized transactions, claims, and other liabilities, and to protect the rights, property, and safety of our company, clients, and others
Section 3

How We Share Your Information

We do not sell, rent, or trade your personal information to third parties for marketing purposes. We may share your information in the following circumstances:

With Insurance Carriers and Partners: We share claim-related information with the insurance carriers, TPAs, or authorized partners who have engaged our services. This is necessary to fulfill our professional obligations and complete claim assignments.

Service Providers: We may share information with trusted third-party service providers who assist us with business operations, such as:

  • Technology and hosting providers
  • Data storage and backup services
  • Communication and email services
  • Professional consultants (attorneys, accountants, auditors)

These service providers are contractually obligated to use your information only to provide services to us and to protect the confidentiality of your information.

Legal Requirements: We may disclose information when required by law, such as:

  • In response to subpoenas, court orders, or legal processes
  • To comply with government or regulatory requirements
  • To protect our legal rights and interests
  • To prevent fraud or illegal activity
  • In connection with an investigation or legal proceeding

Business Transfers: If we are involved in a merger, acquisition, sale of assets, bankruptcy, or other business transaction, your information may be transferred as part of that transaction.

With Your Consent: We may share your information with third parties when you have provided explicit consent to do so.

Section 4

Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Claim-related information and business records are typically retained in accordance with:

  • Insurance industry standards and best practices
  • Contractual obligations with our clients
  • Legal and regulatory requirements
  • Statute of limitations for potential claims or disputes

When information is no longer needed, we securely delete or anonymize it in accordance with our data retention policies.

Section 5

Data Security

We implement reasonable and appropriate administrative, technical, and physical security measures designed to protect your personal information from unauthorized access, disclosure, alteration, and destruction. These measures include:

  • Encryption of sensitive data in transit and at rest
  • Secure authentication and access controls
  • Regular security assessments and monitoring
  • Employee training on data protection and confidentiality
  • Secure backup and disaster recovery procedures

However, please be aware that no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.

Section 6

Cookies and Tracking Technologies

We may use cookies, web beacons, and similar tracking technologies to enhance your experience on our Site and to collect information about how you use it.

Types of Cookies We Use:

  • Essential Cookies: Necessary for the Site to function properly and cannot be disabled
  • Analytics Cookies: Help us understand how visitors interact with the Site by collecting and reporting information anonymously
  • Functionality Cookies: Enable enhanced features and personalization

Most web browsers automatically accept cookies, but you can modify your browser settings to decline cookies if you prefer. Please note that disabling cookies may affect the functionality and user experience of our Site.

Section 7

Third-Party Links

Our Site may contain links to external websites operated by third parties. We are not responsible for the privacy practices, content, or security of these third-party sites. We encourage you to review the privacy policies of any external websites you visit.

This Privacy Policy applies only to information collected by Gotham Adjusting Alliance LLC through our Site and services.

Section 8

Children's Privacy

Our Site and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal information from a child under 18, we will take steps to delete such information promptly.

If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately.

Section 9

Your Privacy Rights

Depending on your location and applicable laws, you may have certain rights regarding your personal information:

  • Access: Request access to the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information, subject to legal retention requirements
  • Restriction: Request restriction of processing in certain circumstances
  • Portability: Request a copy of your personal information in a structured, machine-readable format
  • Objection: Object to certain processing of your personal information
  • Withdraw Consent: Where processing is based on consent, withdraw that consent at any time

To exercise any of these rights, please contact us using the information provided in Section 12. We will respond to your request in accordance with applicable law.

Please note that certain information may be exempt from such requests under applicable law. We may require verification of your identity before processing your request.

Section 10

Do Not Track Signals

Some web browsers have a "Do Not Track" feature that signals to websites that you do not want your online activities tracked. Our Site does not currently respond to "Do Not Track" signals or similar mechanisms.

Section 11

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will update the "Effective Date" at the top of this policy and post the revised version on this page.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of the Site after any changes indicates your acceptance of the updated Privacy Policy.

If we make material changes that significantly affect your privacy rights, we may provide additional notice, such as via email or a prominent notice on our Site.

Section 12

Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Gotham Adjusting Alliance LLC
Albany, New York
Email: [email protected]

We will make every effort to respond to your inquiry promptly and address any concerns you may have about your privacy and the handling of your personal information.

Section 13

Additional Information for Specific Jurisdictions

California Residents: If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA). For more information about your rights under the CCPA, please contact us.

European Economic Area (EEA) Residents: If you are located in the EEA, you may have additional rights under the General Data Protection Regulation (GDPR), including the right to lodge a complaint with a supervisory authority.

Other Jurisdictions: If you are located in another jurisdiction with specific privacy laws, you may have additional rights. Please contact us for more information.